LIT STUDIO · INTERNAL
Strategic Time
& Revenue Dashboard

Map your hours to your financial goal. Compare current reality vs. ideal operating model.

Set Your Goal
Annual Revenue GoalTotal gross revenue target
$ /yr
Monthly TargetAuto-calculated
$16,667
/mo

Select Your Active Rate

Click a tier to activate it. Set quantity (0–20) per tier to reflect mixed client packages. All calculations update instantly.

One-Off
Starter
$1,640
/mo
Qty
Growth
$4,070
/mo
Qty
Dept.
$6,480
/mo
Qty
3 Month −10%
Starter
$1,476
/mo
Qty
Growth
$3,663
/mo
Qty
Dept.
$5,832
/mo
Qty
6 Month −15%
Starter
$1,394
/mo
Qty
Growth
$3,459
/mo
Qty
Dept.
$5,508
/mo
Qty
12 Month −20%
Starter
$1,312
/mo
Qty
Growth
$3,256
/mo
Qty
Dept.
$5,184
/mo
Qty
Total Active Clients
4
Across all tiers
Monthly Revenue
$13,024
Avg $3,256/client
Annual Revenue
$156,288
Current run rate
Gap to Goal
+$43,712
You need $3,643/mo more revenue to hit your annual goal.

Your Working Hours
Work Days/Week0–7 days
days
Hours/Day8am–4:30pm = 8.5
hrs
Weeks Off/YearHolidays + vacation
wks
Admin/Sales TimeNon-billable hrs/day
hrs
Total Hrs/Year
2,210
Before admin deduction
Billable Hrs/Year
1,820
After admin deduction
Billable Hrs/Month
151.7
Available for client work
Billable Hrs/Week
35.0
Available for client work

Hours You Need to Hit Your Goal

Based on your current deliverable mix and goal revenue, here is exactly how much production time you need each month and week.

Production Time Needed
Per Month
hours of production
Your Capacity
Hours Needed
Buffer / Deficit
Production Time Needed
Per Week
hours of production
Your Capacity
Hours Needed
Buffer / Deficit

Monthly Deliverable Mix

Enter how many of each asset type you produce per month across all clients.

Asset Type Time Each Qty/Mo Hrs/Mo
E-Commerce Image 56 min 18.7
Creative Image 124 min 16.5
Lifestyle Image 202 min 13.5
Product Video 300 min 10.0
Done-For-You Ad 318 min 10.6
Total Production Hours/Mo
69.3
Across all assets
Production Hours/Year
831
Based on 12 active months

Are You Over or Under?
Monthly Capacity
151.7
Billable hrs available/mo
Monthly Load
69.3
Hrs currently booked
Remaining Capacity
82.3
54% available
Capacity Utilization
0% 46% utilized 100%
Hrs Per Client/Mo (current mix)
17.3
Based on your deliverable mix
Max Clients at Full Capacity
8
Before you hit 100% utilization

What It Takes
Revenue Gap/Mo
Still needed to hit goal
Extra Hrs/Mo to Close Gap
At current effective rate
Feasibility
Based on your capacity
Revenue Progress to Goal
$0 $200,000
Effective Rate Now
Revenue ÷ production hrs
Rate Needed for Goal
Goal revenue ÷ billable hrs
Rate Delta
Per billable hour

Revenue vs. Capacity
Current vs goal vs capacity revenue comparison.
Current Revenue Revenue Goal Capacity Ceiling