LIT STUDIO · INTERNAL
Strategic Time
& Revenue Dashboard
& Revenue Dashboard
Map your hours to your financial goal. Compare current reality vs. ideal operating model.
01 — Financial Target
Set Your Goal
Annual Revenue GoalTotal gross revenue target
$
/yr
Monthly TargetAuto-calculated
$16,667
/mo
02 — Pricing Model
Select Your Active Rate
Click a tier to activate it. Set quantity (0–20) per tier to reflect mixed client packages. All calculations update instantly.
One-Off
Starter
$1,640
/mo
Qty
Growth
$4,070
/mo
Qty
Dept.
$6,480
/mo
Qty
3 Month −10%
Starter
$1,476
/mo
Qty
Growth
$3,663
/mo
Qty
Dept.
$5,832
/mo
Qty
6 Month −15%
Starter
$1,394
/mo
Qty
Growth
$3,459
/mo
Qty
Dept.
$5,508
/mo
Qty
12 Month −20%
Starter
$1,312
/mo
Qty
Growth
$3,256
/mo
Qty
Dept.
$5,184
/mo
Qty
Total Active Clients
4
Across all tiers
Monthly Revenue
$13,024
Avg $3,256/client
Annual Revenue
$156,288
Current run rate
Gap to Goal
+$43,712
You need $3,643/mo more revenue to hit your annual goal.
03 — Time Availability
Your Working Hours
Work Days/Week0–7 days
days
Hours/Day8am–4:30pm = 8.5
hrs
Weeks Off/YearHolidays + vacation
wks
Admin/Sales TimeNon-billable hrs/day
hrs
Total Hrs/Year
2,210
Before admin deduction
Billable Hrs/Year
1,820
After admin deduction
Billable Hrs/Month
151.7
Available for client work
Billable Hrs/Week
35.0
Available for client work
03B — Time Budget
Hours You Need to Hit Your Goal
Based on your current deliverable mix and goal revenue, here is exactly how much production time you need each month and week.
Production Time Needed
Per Month
—
hours of production
Your Capacity
—
Hours Needed
—
Buffer / Deficit
—
Production Time Needed
Per Week
—
hours of production
Your Capacity
—
Hours Needed
—
Buffer / Deficit
—
04 — Asset Production
Monthly Deliverable Mix
Enter how many of each asset type you produce per month across all clients.
| Asset Type | Time Each | Qty/Mo | Hrs/Mo |
|---|---|---|---|
| E-Commerce Image | 56 min | 18.7 | |
| Creative Image | 124 min | 16.5 | |
| Lifestyle Image | 202 min | 13.5 | |
| Product Video | 300 min | 10.0 | |
| Done-For-You Ad | 318 min | 10.6 |
Total Production Hours/Mo
69.3
Across all assets
Production Hours/Year
831
Based on 12 active months
05 — Capacity vs. Load
Are You Over or Under?
Monthly Capacity
151.7
Billable hrs available/mo
Monthly Load
69.3
Hrs currently booked
Remaining Capacity
82.3
54% available
Capacity Utilization
0%
46% utilized
100%
Client Capacity
Hrs Per Client/Mo (current mix)
17.3
Based on your deliverable mix
Max Clients at Full Capacity
8
Before you hit 100% utilization
06 — Path to Goal
What It Takes
Revenue Gap/Mo
—
Still needed to hit goal
Extra Hrs/Mo to Close Gap
—
At current effective rate
Feasibility
—
Based on your capacity
Revenue Progress to Goal
$0
—
$200,000
Effective Hourly Rate
Effective Rate Now
—
Revenue ÷ production hrs
Rate Needed for Goal
—
Goal revenue ÷ billable hrs
Rate Delta
—
Per billable hour
07 — Visual Summary
Revenue vs. Capacity
Current Revenue
Revenue Goal
Capacity Ceiling

