The Founder

Hey, I'm Keith.
Good Enough Isn't Good Enough.

20+ Years
90+ Brands
1 Standard
Keith Romanowski

"Good enough" photos cost you sales you never see. I've spent 20+ years making products look as good as they are, from Macy's to brands like yours. Your product is premium. Your photos should look it.

Keith Romanowski
Founder & Creative Director · Lit Studio
The Origin

What I Learned
From 90+ Brands.

  • Lesson One

    Great products lose sales when their photos look homegrown. Customers judge what they see.

  • Lesson Two

    One shoot fixes it for a while. Then new products, new ads, and old photos pile up.

  • Lesson Three

    The brands that grow never let their photos go stale. They shoot every month and keep one look.

Behind The Scenes
BTS — Studio Wide
Studio Wide
BTS — Product Setup
Product Setup
BTS — Lighting
Lighting
The Discovery

Where Most
Brands Stall.

Brand Invests In Product Photos
Path A
Path B
Shoot Once Hope it lasts
Shoot Monthly Fresh every time
Photos Go Stale Ads run the same images
Photos Stay Fresh New ads, new angles
Growth Stalls Customers tune out
Growth Continues Customers keep noticing
What I Believe In – LIT Studio
What I Believe In

The Way
I Work.

01
Philosophy

Sell, Not Just
Look Pretty.

Every decision runs through one question: does this help your product sell?

02
Approach

Consistency Beats
One Great Shoot.

One great shoot won't carry your brand. A consistent look, refreshed monthly, will.

03
Partnership

I Take It Off
Your Plate.

Shot lists, styling, lighting, editing. I handle it. You get images ready to use.

04
Standard

Your Product Deserves
My Best.

I treat every product like my reputation depends on it. Because it does.

Your Protection

Two guarantees.
Zero risk for you.

All Clients
Love It or I Reshoot It
Don't love the images? I fix them or reshoot them free. No extra fees. No runaround. You work with me directly until you're happy.
Monthly Clients
90-Day Results Guarantee
No conversion lift within 90 days of launching your new images? I reshoot them free.
Monthly Clients Only
FAQ

Your Questions,
Answered.

A written shot list before anything gets shot. Then finished images for your store, ads, and email, edited and sized for each place they'll live. You'll know exactly what you're getting before you pay a dollar.
Your choice. Do one project, or go monthly and get fresh images every month. Most brands start with one project, then keep going once they see the results.
Yes. Your first project counts toward a monthly plan if you continue within 30 days. You never pay twice to find out it works.
Yes, to supplement shoots and keep your costs down. Things like backgrounds, scenes, and motion. But your product is always real. You get more images for your budget without anything looking fake.
90+ brands across cannabis, CBD, supplements, food, beverage, and beauty. Before Lit Studio, I spent 7 years in Macy's in-house studio. Hard products like glass, chrome, and flower are my specialty.
Ship your products to my Long Island studio. I handle styling, lighting, and editing. No shoot day to plan, no crew to hire. You approve the shot list and get the finals.
Shot list in 3 days. Photos in about 2 weeks after your products arrive. New launches get photos on day one.
I reshoot them free. Monthly clients also get a 90-day results guarantee: no conversion lift, free reshoot. You work with me directly until it's right.
The Lit Studio — Fit Check
See If You Qualify

Are We
A Fit?

Share what you sell. I'll let you know if we're aligned, and what your monthly creative would look like.

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